After much anticipation, Google + pages are finally available for businesses. Creating and maintaining a page for your business allows you to share and promote your business and then measure the results through Google Analytics and Google AdWords.
It’s easy to create a Google+ page. Go to http://www.google.com/+/business/ and follow the instructions. You will have to link a personal Google Profile with your page. At the current time, this is the only person that will have access to the page.
If none of the categories fit your business exactly, we recommend selecting a one that is relevant but not too specific in case you are unable to change this in the near future. Complete the About section with basic information—introduction, contact info and website—and add some photos and videos when ready.
A few other things to keep in mind:
- Along with creating a page don’t forget to use all of the great options to promote your business using Google +
- Make sure you are engaging your followers often using social media best practices
- Google+ Pages cannot follow personal users until the user follows the brand, nor can they mention a user unless they are connected. Additionally, Google+ Pages automatically un-follow a user if that user un-follows the brand. These rules were all created in an effort to reduce spam
You can check out our own Google Plus Page and add us to your circles! We’ll be using our page to help you stay current on all things local.
