“Will search ads just cannibalize traffic I would normally receive from my organic listings?” No. According to a recent study released by Google, 89% of all pay per click traffic is incremental and would not have occurred with only an organic search result. With Google ads and organic results often appearing on the same search

Next time you find yourself poking around Google Places you will see a few changes to the layout and options made available to users. As you can see from the screenshot below, Google has provided more emphasis on writing a review by placing a big red “Write a review” button just under the basic business

Last week Google released their latest attempt to jump into the social network scene with Google+. The setup and interface is similar to Facebook, allowing users to share status updates, pictures and videos. However, for the time being, Google+ is missing one crucial piece which is offered by Facebook to help local businesses increase their

Improving your business’s location rank in Google is very important.  A business listing helps increase traffic to your business and provides visibility that you control. Google uses so many different factors and minutiae in their algorithms that it can be daunting to figure out where to start if your goal is to improve your business